Ladbrokes Licenses Fixed Odds Games From Wagerworks - 05-29-08

May 29 - Ladbrokes and Wagerworks will team up to offer premium branded games through the Ladbrokes.com website to customers from all over the world. Ladbrokes already offer numerous fixed odds games as well as casino games (powered by Microgaming) The integration will be facilitated by Orbis Fixed Odds Games Framework (FOGF) platform, which is the backbone of the Ladbrokes technology infrastructure facilitating the use of a single wallet for customers.

Ladbrokes continuously strive to keep its games content fresh and have adopted a best of breed approach whereby they license games from the best developers. The Wagerworks games to be integrated include the new release "Monopoly on a Roll", as well as "Multiplier!" - a fixed odds game where players increase their risk to gain bigger rewards.

"WagerWorks is delighted to be associated with such a leading brand as Ladbrokes, a name that has become synonymous with sport, betting and now internet gambling," said Tom Kenny, Commercial Director of WagerWorks. "This exciting collaboration is another testimony to the reputation WagerWorks has gained in the marketplace as the world's leading branded content provider".

Andy Harris, a director at Ladbrokes, said: "The ability to constantly review our product offering and ensure our players have the latest and best games is paramount. WagerWorks games through the Orbis FOGF platform offer us this flexibility by making excellent fixed odds titles available to our players."

Click here to read more about Ladbrokes.com and the Ladbrokes Casino.

Send To A Friend

Add This Gambling Article To:
Del.icio.us	Digg	Google	Spurl
Furl	Simpy	Y! MyWeb	OnlyWire
Redit	StumbleUpon	Technocrati