February 12 - Localization is the latest Internet buzzword and
Casino.com
is keeping in step with industry trends.
The casino uses the Playtech software and whereas most of their efforts have
traditionally been focused on the English speaking market, with some
customisation for other langiages, this has now all changed with mass
customization for 46 different countries and over 20 languages that target Europe,
Asia, South America and the Middle East.
Playtech has recognised that a Chinese player will
feel more comfortable playing in Yuan as a European player will when playing in
Euros. Importantly, the languages and currencies carry through to the actual
games and the cashier.
Casino.com now fully supports French, Russian, Dutch, Chinese, Spanish,
traditional Chinese and German just to mention a few.
Jeff Turner, Marketing Director commented about the language upgrade,
“Casino.com has taken on an immense project of tailoring its site individually
to each country. We want our players to feel comfortable and safe while they
gamble. Giving players the opportunity to play in their native tongue means that
they only have to focus on what’s important – winning.” Players no longer have
to feel the discomfort of playing online in a foreign language.
Casino.com is one of the hottest online casinos around and one of our most
exciting new partners.
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