March 9 - Australian online casino operator, Lasseters has announced a
new software deal aimed at strengthening its global position. The new software
allows a lot more flexibility enabling players to personalize their own gambling
experience...
Lasseters Managing Director, Mr Peter Bridge, said the introduction of the
Orbis OpenBet™ platform offers the advantage of multi-lingual and multi-currency
functionality as well as additional gaming features enabling players to choose
the speed, sound and resolution of their games.
"The convergence of technology and expanding range of gaming options mean
players are really in the power position of dictating what they want from a
gaming provider," Mr Bridge said.
"We have listened to player feedback and upgraded the Lasseters site to
appeal more to their interests and encourage higher rates of retention. The
multi-currency functionality is also a key requirement in expanding our
penetration of non-English speaking, and specifically, non-US markets."
Lasseters ceased offering services in its major market, the USA, in October
2006 after Congress passed a Bill making online gaming unlawful in that country.
Mr Bridge said that even before the USA market was closed, Lasseters had
conducted a review of gaming software, including the existing FIRE system, to
seek a platform which would provide the greatest advantages in non-English
speaking markets.
The OpenBet platform developed by leading UK-based software supplier Orbis
Technology Ltd.,was selected both for its player and operational functionality.
The OpenBet Casino module includes sophisticated back office reporting and
analysis tools, full mutli-currency and multi-lingual functionality and a suite
of games featuring superior animations and graphics creating an enticing player
experience.
The currencies offered are Euro, British Pounds and United States Dollars.
Multilingual functionality will be offered later this month and the initial
languages supported are English, Mandarin Chinese, Japanese, Spanish,
Portuguese, German, Italian, and French.
Lasseters Casino and Lasseters Euro are now integrated on the Orbis system.
The soon to be launched Lasseters Sports will run on different software linked
to the gaming operating system. The AusVegas casino continues to operate on the
FIRE operating platform.
A total of [51] games are now offered including 23 new Orbis OpenBet Casino
games and the most successful Lasseters games. These include slots, table games
and video poker as well as new variations in a ‘Games Vault’ providing more
features, games and free entertainment in line with player demand.
While the site offers players a familiar ‘look and feel’, there are new menu
options which help personalise the gaming experience. These are options around
the speed of gaming, the sound and quality of screen resolution. These options
have been added in response to player feedback to help enhance the entertainment
experience.
Click to visit
Lasseters Casino or read our
Lasseters.com review.
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